Co-President & Co-Founder
Jeff Frumin has over 15 years experience within the marketing, entertainment, branding and technology fields from several entrepreneurial endeavors. Currently, Jeff is the CEO and Co-founder of UCG Marketing (UCG). UCG, is a leading experiential marketing and promotions agency that creates and implements integrated programs connecting brands to target consumers. Clients have included Coca Cola, Nestle Waters, Johnson & Johnson, NBC, Scholastic Books, Horizon Organic, Skyy Spirits and Viacom. He is responsible for developing UCG’s marketing vision and business strategy. He has spent the past 15 years building brand names for corporate clients and successfully launching new products nationwide.
Jeff is also currently the CEO and co-founder of Code Blue recovery drink. Code Blue is an all natural recovery hydration drink and won Bevnet’s functional beverage of the year.
In 1992, he co-founded Universal Promotions, one of Boston’s largest event management companies, which focused specifically on the nightlife industry with his brother, Steven. With the success of Universal Promotions, Mr. Frumin founded Event Concepts, Inc., a similar company that targeted the nightlife and special events scene nationwide. He organized collegiate and corporate events and had relationships with club, bar owners and promotion companies in over 20 markets across the country. Event Concepts was acquired in 1999.
In 1999, Jeff started Boldbrain.com, a collegiate student focused website that reached over 2 million college students with a campus representative program on over 300 campuses.
Mr. Frumin holds a BS in Business Administration with a concentration in Marketing and Finance from The Boston University School of Management.